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AI Marketing Decoded

Actionable ideas, strategic thinking and lessons from the AI-powered engine behind Jam 7. This is where our Growth Agents share what works, what’s next and how to turn insight into impact.

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B2B Tech AI Overviews: How to Win Citations Through Better Answers

Image for AI as a Partner in Promotional Marketing
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AI as a Partner in Promotional Marketing

Image for Parliament Debate: Has the battle to protect personal data been lost?
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Parliament Debate: Has the battle to protect personal data been lost?

Image for Understanding AI Agent Washing: What Marketers Must Know
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Understanding AI Agent Washing: What Marketers Must Know

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Should CMOs Optimise for “Task SEO”?

Image for The Typographical Sins of AI: Why Machines Love Em Dashes So Much
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The Typographical Sins of AI: Why Machines Love Em Dashes So Much

Image for Storytelling That Sells: The Psychological Journey of B2B Buyers
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Storytelling That Sells: The Psychological Journey of B2B Buyers

Image for Beyond Perfect: How Human Imperfection Holds the Key to AI Creativity
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Beyond Perfect: How Human Imperfection Holds the Key to AI Creativity

Image for Beyond the Algorithm: B2B Tech Brands Blend Human Insight & AI in 2025
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Beyond the Algorithm: B2B Tech Brands Blend Human Insight & AI in 2025

Image for ChatGPT is IN, Google and Bing are OUT: Why Content Creation Still Matters in the Age of AI
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ChatGPT is IN, Google and Bing are OUT: Why Content Creation Still Matters in...

Image for The Paradox of Powerful Tech Messaging: Less Really Is More
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The Paradox of Powerful Tech Messaging: Less Really Is More

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AI-Generated Content: Revolutionising storytelling and reshaping human...

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