Hi, I’m Sammy, and I lead the client team at Jam 7. My focus is client success, making sure the work we deliver is clear, commercially grounded, and genuinely moves the needle. I’m a strategist by trade and a storyteller at heart, with over a decade of experience across B2B.

At Jam 7, I blend human creativity with AI-driven insight to build strategies that resonate and convert. But for me, great marketing is not just performance. It’s partnership. It’s uncovering the real need behind the brief, crafting messaging that matters, and helping brands show up with confidence and consistency.

I lead with empathy and commercial acumen, bringing alignment across teams, momentum across projects, and clarity across decisions so clients feel supported at every step.

Outside of work, you’ll usually find me in nature, training, or doing something wellbeing-related. I’m also a fiction writer and recently published my first novel, because I’ll always believe in the power of a good story.