---
title: Marketing Brain onboarding | Jam 7
description: Build your Marketing Brain with the core assets AMP needs. Upload once and every agent delivers consistent, on-brand output without repeated briefing.
image: https://jam7.com/hubfs/agency-web/graphics/pages/globals/featured-image.webp
---

[Skip to main menu](https://jam7.com/onboarding#main-menu) [Skip to footer](https://jam7.com/onboarding#footer-menu)

- New research Your last asset probably spent half its time waiting. [See where it goes](https://jam7.com/coordination-tax)

[![Jam 7](https://jam7.com/hubfs/agency-web/branding/logo/jam-7-logo-primary.svg) ![Jam 7](https://jam7.com/hubfs/agency-web/branding/logo/jam-7-logo-rgb.svg)](https://jam7.com/)

- Product
  
  Platform
  
    - [Agentic Marketing Platform® Plan, create and run your marketing in one place](https://jam7.com/agentic-marketing-platform)
    - [Agents Meet the AI agents that do the work](https://jam7.com/agents)
    - [Content What AMP creates for you, ready to publish](https://jam7.com/marketing-content)
    - [Onboarding How you get set up and running on AMP](https://jam7.com/onboarding)

  Why AMP
  
    - [Security & Compliance How AMP keeps your data safe](https://jam7.com/security-and-compliance)
    - [Compare AMP How AMP stacks up against the alternatives](https://jam7.com/compare-amp)
    - [FAQs Straight answers on control, security and pricing](https://jam7.com/faqs)

  Plan 2027 without the coordination tax
  
  See how AMP takes the coordination out of your marketing
  
  [Book your demo](https://jam7.com/book-a-demo)
- [Case Studies](https://jam7.com/case-studies)
- [Pricing](https://jam7.com/pricing)
- Learn
  
    - [Blog Ideas and insights on agentic marketing](https://jam7.com/blog)
    - [Resources Guides and downloads for marketing leaders](https://jam7.com/resources)
    - [B2B Glossary B2B marketing terms, explained](https://jam7.com/glossary)
- Company
  
    - [About Who we are and why we built AMP](https://jam7.com/about)
    - [Careers Join the team building AMP](https://jam7.com/careers)
    - [Press / News The latest from Jam 7 and AMP](https://jam7.com/news-and-announcements)
    - [Contact Get in touch with the team](https://jam7.com/contact)

[Login (opens in a new tab)](https://os.jam7.com/) [Book a Demo](https://jam7.com/book-a-demo) [Book a Demo](https://jam7.com/book-a-demo)

- Product
  
  Platform
  
    - [Agentic Marketing Platform® Plan, create and run your marketing in one place](https://jam7.com/agentic-marketing-platform)
    - [Agents Meet the AI agents that do the work](https://jam7.com/agents)
    - [Content What AMP creates for you, ready to publish](https://jam7.com/marketing-content)
    - [Onboarding How you get set up and running on AMP](https://jam7.com/onboarding)
  
  Why AMP
  
    - [Security & Compliance How AMP keeps your data safe](https://jam7.com/security-and-compliance)
    - [Compare AMP How AMP stacks up against the alternatives](https://jam7.com/compare-amp)
    - [FAQs Straight answers on control, security and pricing](https://jam7.com/faqs)
- [Case Studies](https://jam7.com/case-studies)
- [Pricing](https://jam7.com/pricing)
- Learn
  
    - [Blog Ideas and insights on agentic marketing](https://jam7.com/blog)
    - [Resources Guides and downloads for marketing leaders](https://jam7.com/resources)
    - [B2B Glossary B2B marketing terms, explained](https://jam7.com/glossary)
- Company
  
    - [About Who we are and why we built AMP](https://jam7.com/about)
    - [Careers Join the team building AMP](https://jam7.com/careers)
    - [Press / News The latest from Jam 7 and AMP](https://jam7.com/news-and-announcements)
    - [Contact Get in touch with the team](https://jam7.com/contact)

[Login (opens in a new tab)](https://os.jam7.com/) [Book a Demo](https://jam7.com/book-a-demo)

# Build your Marketing Brain

Every agent draws from it. Every output reflects it. The Marketing Brain is what makes the Agentic Marketing Platform yours. This is how we build it.

[See the Process](https://jam7.com/onboarding#content_bucket-module-3)

## Used by B2B tech marketing teams

![evolve-logo-rgb](https://jam7.com/hubfs/agency-web/graphics/vectors/client-logos/evolve-logo-rgb.svg)

![condatis-logo-rgb](https://jam7.com/hubfs/agency-web/graphics/vectors/client-logos/rgb/condatis-logo-rgb.svg)

![bright-solid-logo-rgb](https://jam7.com/hubfs/agency-web/graphics/vectors/client-logos/rgb/bright-solid-logo-rgb.svg)

![field-effect-logo-rgb](https://jam7.com/hubfs/agency-web/graphics/vectors/client-logos/rgb/field-effect-logo-rgb.svg)

![cloud-direct-logo-rgb](https://jam7.com/hubfs/agency-web/graphics/vectors/client-logos/rgb/cloud-direct-logo-rgb.svg)

![sagacity-solutions-logo-rgb](https://jam7.com/hubfs/agency-web/graphics/vectors/client-logos/rgb/sagacity-solutions-logo-rgb.svg)

![arc-logo-rgb](https://jam7.com/hubfs/agency-web/graphics/vectors/client-logos/rgb/arc-logo-rgb.svg)

![spencer-west-logo-rgb](https://jam7.com/hubfs/agency-web/graphics/vectors/client-logos/rgb/spencer-west-logo-rgb.svg)

![oaka-studio-logo-rgb](https://jam7.com/hs-fs/hubfs/agency-web/graphics/vectors/client-logos/rgb/oaka-studio-logo-rgb.webp?width=120&height=44&name=oaka-studio-logo-rgb.webp)

![kocho-logo-secondary](https://jam7.com/hubfs/agency-web/graphics/vectors/client-logos/kocho-logo-secondary.svg)

![camwood-logo-rgb](https://jam7.com/hubfs/agency-web/graphics/vectors/client-logos/camwood-logo-rgb.svg)

![core-logo-rgb](https://jam7.com/hubfs/agency-web/graphics/vectors/client-logos/rgb/core-logo-rgb.svg)

## Four simple steps

 Most teams already have everything AMP needs. These four steps gather it, perfect it and feed it into the Marketing Brain.

1. ![gather](https://jam7.com/hs-fs/hubfs/agency-web/graphics/pages/onboarding/gather.webp?width=1200&height=1200&name=gather.webp)

    1

   ## Gather
   
   Most teams already have 60 to 80 percent of what the Marketing Brain needs. It lives in decks, docs, old proposals and Notion pages. We help you find it and pull it together.
2. ## Perfect
   
   Every asset is reviewed before it goes in. Brand voice, positioning, ICP, messaging. This is the step that sets the standard everything else is held to. Ready for Launch.

    2

   ![perfect](https://jam7.com/hs-fs/hubfs/agency-web/graphics/pages/onboarding/perfect.webp?width=1200&height=1200&name=perfect.webp)
3. ![feed](https://jam7.com/hs-fs/hubfs/agency-web/graphics/pages/onboarding/feed.webp?width=1200&height=1200&name=feed.webp)

    3

   ## Feed
   
   Upload each asset to the Knowledge Base. The Agentic Marketing Platform absorbs everything and the Marketing Brain is built.
4. ## Launch
   
   The Marketing Brain is live. Direction in. Delivery out. Every output drawn from it, every piece reviewed before it reaches you. And with every brief, every correction and every campaign that follows, it gets sharper. This is where marketing without limits begins.

    4

   ![launch](https://jam7.com/hs-fs/hubfs/agency-web/graphics/pages/onboarding/launch.webp?width=1200&height=1200&name=launch.webp)

## What your Marketing Brain needs

Missing something? AMP can help you build what isn't there yet.

### Know yourself

Business Model, Brand Narrative, Brand Image Guidelines, Glossary & Terms, USP, Value Prop Canvas.

### Know your audience

ICP, Buyer Persona, Market Research, Competitor Analysis, Customer Interviews.

### Know your market

Product List, Product/Service Messaging Framework, Competitor List, SWOT Analysis.

## Marketing **without limits** starts here

Free 14-day trial. Cancel anytime.

## Your stack stays. AMP works across it.

AMP connects to the tools your team already uses, including HubSpot, Semrush, Slack, Notion and your social publishing tools. Your own AI tools can work inside AMP too, through a standard MCP server, under the same permissions as everything else.

- ![hubspot](https://jam7.com/hubfs/agency-web/graphics/vectors/integrations/hubspot.svg)
- ![notion](https://jam7.com/hubfs/agency-web/graphics/vectors/integrations/notion.svg)
- ![slack](https://jam7.com/hubfs/agency-web/graphics/vectors/integrations/slack.svg)
- ![claude](https://jam7.com/hubfs/agency-web/graphics/vectors/integrations/claude.svg)
- ![salesforce](https://jam7.com/hubfs/agency-web/graphics/vectors/integrations/salesforce.svg)
- ![openai](https://jam7.com/hubfs/agency-web/graphics/vectors/integrations/openai.svg)
- ![semrush-logo-lavendar](https://jam7.com/hubfs/agency-web/graphics/vectors/integrations/semrush-logo-lavendar.webp)
- ![webflow-symbol](https://jam7.com/hubfs/agency-web/graphics/vectors/integrations/webflow-symbol.svg)
- ![ahrefs-symbol](https://jam7.com/hubfs/agency-web/graphics/vectors/integrations/ahrefs-symbol.svg)
- ![figma-symbol](https://jam7.com/hubfs/agency-web/graphics/vectors/integrations/figma-symbol.svg)
- ![microsoft-dynamics-symbol](https://jam7.com/hubfs/agency-web/graphics/vectors/integrations/microsoft-dynamics-symbol.svg)
- ![wordpress-symbol](https://jam7.com/hubfs/agency-web/graphics/vectors/integrations/wordpress-symbol.svg)
- ![google-symbol](https://jam7.com/hubfs/agency-web/graphics/vectors/integrations/google-symbol.svg)

## FAQs

[See all FAQs](https://jam7.com/faqs)

### Do we need everything perfect before AMP can start?

No. The mandatory assets need to be present and validated well enough to prevent drift. Start strong and improve as you go. Think of it like building a landing page for a target audience. You ship what is credible, then improve performance through analytics, roi tracking and agility.

### What if we don’t have some of these assets yet?

That is more common than you would think. We help you build the missing pieces quickly using what you already have. Decks, sales calls, website copy and customer language. It is all raw material. If you have social proof such as testimonials, advertisements, influencer input or notes from focus groups, those are useful too, even if they came from traditional methods.

### How long does Marketing Brain onboarding take?

Most teams are ready within a week. It depends on how complete your existing assets are, how quickly you can review and approve and how many marketing campaigns are already live. If you have ad campaigns running across social media such as LinkedIn, Facebook and Instagram, plus Google data, CRM notes and benchmarks on consumer behaviour, consumer decisions and customer experience, we can move faster. 

[See all FAQs](https://jam7.com/faqs)

## Discover fresh perspectives and expert insights

[Visit Blog](https://jam7.com/blog)

### [![Why university students must adopt AI to win their first role](https://143516351.fs1.hubspotusercontent-eu1.net/hubfs/143516351/AMP%20featured%20images/amp-wd80nx7vxpq445nd3zajzaxxs98h7197-e7d0125220a632d8.png) Why university students must adopt AI to win their first role](https://jam7.com/blog/how-to-hire-ai-fluent-graduate-marketer)

### [![Latest AI trends in marketing, and what they mean for B2B marketing leaders](https://143516351.fs1.hubspotusercontent-eu1.net/hubfs/143516351/AMP%20featured%20images/amp-wd88d63mvpdx3qcd74v8zp1nxs8h7n8w-1f254acd7d4f1492.png) - AI marketing - B2B marketing Latest AI trends in marketing, and what they mean for B2B marketing leaders](https://jam7.com/blog/ai-trends-in-marketing)

### [![Workslop: the hidden checking cost of AI in marketing](https://143516351.fs1.hubspotusercontent-eu1.net/hubfs/143516351/agency-web/graphics/pages/resources/marketing-manager-reviewing-content-with-ai-assistant.webp) - AI Governance - AI Marketing Strategy Workslop: the hidden checking cost of AI in marketing](https://jam7.com/blog/workslop-ai-checking-cost-marketing)

### [![Marketing planning for 2027 without the coordination tax](https://143516351.fs1.hubspotusercontent-eu1.net/hubfs/143516351/agency-web/graphics/pages/resources/Marketing%20Planning%20for%202027.webp) - AI Marketing Strategy - Agentic Marketing Marketing planning for 2027 without the coordination tax](https://jam7.com/blog/marketing-planning-without-the-coordination-tax)

## Marketing without limits starts here

Start your free trial to get moving, or book a demo if you want a guided walkthrough first.

Get Early Access

[Book a Demo](https://jam7.com/book-a-demo)

[![jam-7-logo-primary](https://jam7.com/hubfs/agency-web/branding/logo/jam-7-logo-primary.svg)](https://jam7.com/)

Your AI marketing team. A shared Marketing Brain powers agents that plan, create and ship, 24/7 — with you always in control.

- Get started 
    - [Login](https://os.jam7.com/)
    - [AMP®](https://jam7.com/agentic-marketing-platform)
    - [Book a Demo](https://jam7.com/book-a-demo)
    - [Case Studies](https://jam7.com/case-studies)
- Company 
    - [About](https://jam7.com/about)
    - [Careers](https://jam7.com/careers)
    - [News / Announcements](https://jam7.com/news-and-announcements)
    - [Why Jam 7](https://jam7.com/compare-amp)
- Insights 
    - [Blog](https://jam7.com/blog)
    - [B2B Glossary](https://jam7.com/glossary)
    - [Resources](https://jam7.com/resources)

© Jam 7 Ltd 2026. All rights reserved.

- [Privacy Policy](https://jam7.com/privacy-policy)
- [Terms of Use](https://jam7.com/terms-of-use)
- [Cookie Policy](https://jam7.com/cookie-policy)
- [Modern Slavery Policy](https://jam7.com/modern-slavery-policy)

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://jam7.com/#organization",
  "@type" : "Organization",
  "address" : {
    "@type" : "PostalAddress",
    "addressCountry" : "UK",
    "addressLocality" : "London",
    "addressRegion" : "England",
    "postalCode" : "W1W 6XH"
  },
  "logo" : {
    "@type" : "ImageObject",
    "url" : "https://143516351.fs1.hubspotusercontent-eu1.net/hubfs/143516351/Jam%207%20Brand%20Assets/Logos/SVG/Logo_Positive_1.svg"
  },
  "name" : "Jam 7 Ltd",
  "url" : "https://jam7.com"
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://jam7.com/onboarding/#/schema/agency-website/1",
  "@type" : "WebSite",
  "name" : "Jam 7 Ltd",
  "url" : "https://jam7.com/onboarding"
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://jam7.com/onboarding",
  "@type" : "WebPage",
  "description" : "Build your Marketing Brain with the core assets AMP needs. Upload once and every agent delivers consistent, on-brand output without repeated briefing.",
  "isPartOf" : {
    "@id" : "https://jam7.com/onboarding/#/schema/agency-website/1"
  },
  "name" : "Marketing Brain onboarding | Jam 7",
  "url" : "https://jam7.com/onboarding"
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "LocalBusiness",
  "address" : {
    "@type" : "PostalAddress",
    "addressCountry" : "UK",
    "addressLocality" : "London",
    "addressRegion" : "England",
    "postalCode" : "W1W 6XH"
  },
  "name" : "Jam 7 Ltd",
  "url" : "https://jam7.com/onboarding"
}
```

```json
{
  "@context" : "https://schema.org",
  "@type" : "FAQPage",
  "mainEntity" : [ {
    "@type" : "Question",
    "acceptedAnswer" : {
      "@type" : "Answer",
      "text" : "No. The mandatory assets need to be present and validated well enough to prevent drift. Start strong and improve as you go. Think of it like building a landing page for a target audience. You ship what is credible, then improve performance through analytics, roi tracking and agility."
    },
    "name" : "Do we need everything perfect before AMP can start?"
  }, {
    "@type" : "Question",
    "acceptedAnswer" : {
      "@type" : "Answer",
      "text" : "That is more common than you would think. We help you build the missing pieces quickly using what you already have. Decks, sales calls, website copy and customer language. It is all raw material. If you have social proof such as testimonials, advertisements, influencer input or notes from focus groups, those are useful too, even if they came from traditional methods."
    },
    "name" : "What if we don’t have some of these assets yet?"
  }, {
    "@type" : "Question",
    "acceptedAnswer" : {
      "@type" : "Answer",
      "text" : "Most teams are ready within a week. It depends on how complete your existing assets are, how quickly you can review and approve and how many marketing campaigns are already live. If you have ad campaigns running across social media such as LinkedIn, Facebook and Instagram, plus Google data, CRM notes and benchmarks on consumer behaviour, consumer decisions and customer experience, we can move faster."
    },
    "name" : "How long does Marketing Brain onboarding take?"
  } ]
}
```